Raising Dreams is easier when you have the right tools at the right time.
Memes are a great way of sharing your magic and brand with the world and are also a way of recognizing your champions, partners, and sponsors.
Memes are graphics with words on them. They should contain a contact such as your website or Facebook/Twitter handle.
You can use photos that you have taken or use stock photos from copyright-free sites. Always make sure you give credit when you use other people’s photos or quotes. This demonstrates integrity and respect for others and your sponsors NEVER want to be under scrutiny for a meme you posted that has someone’s copyrighted photo or quote in it.
Here are the tools that we love to create and share memes:
Canva: Canva is a free and very simple to use graphic-design tool. Their website includes a variety of templates that create the graphic in the right size you need (e.g. a Facebook post, infographic), and there are a variety of graphics that you can use for free.
Crello: Similar to Canva, Crello is another free and user-friendly graphic-design tool. In addition to static social media images, Crello also offers numerous free video templates that share well on social media platforms. While the animated element of the video stays the same, you can change the text and other elements to customize the video to your needs. You can also upload and add your company logo to their designs.
Hootesuite: Hootesuite is a free tool that you can use to pre-populate or pre-schedule your social media posts. This is a huge time saver and allows you to have a daily presence on Twitter and other social platforms without having to be on live. We do highly recommend that you go onto your platforms for 10-15 minutes per day to engage with your audience; it’s especially important to your sponsors and partners to see you engaging with your following.
Answer The Public: This is a great website to see what the world is typing into Google and what the world is asking questions about. For example, if we type in “sponsorship” or “corporate sponsorship” or “finding corporate sponsors”, Answer the Public will provide a list of questions that people are asking online related to these topics. You’ll never be short of topics to blog about or tips to include in your memes as this site helps you identify what people are needing help with in your industry.