Speakers, trainers, keynote presenters, and seminar leaders... have you started growing your business through collaboration and sponsorship?
If not, now's the time to get started. There are billions of dollars available in corporate sponsorship, and your next presentation, speaking tour, book launch or philanthropic project could be uplevelled in income, impact, and influence through corporate sponsorship.
Recently, Charmaine led a mastermind session with speakers who have a successful speaking business and are committed to now building their speaking business through corporate sponsorship and collaborating with influencers.
Charmaine asked the speakers to generate a list of where sponsorship could help their project, dream, next speaking event, or their overall speaking business.
How Sponsorship Can Help You
Here are a few of the many ideas the speakers generated... Pay close attention to those that resonate with you:
Prizes for your event
Travel (hotel, meals, airfare, luggage, car rentals, etc.)
Technology platform and subscription fees
Venue space, food and beverages, and meeting needs/supplies
Scholarships (funds) to cover registration costs for people who cannot afford to attend your events
Marketing materials and swag
Just take a moment to think about this... How many more people could you serve if these needs were covered by sponsors who are aligned with your values and are a perfect fit for your audience (and you for theirs)?
That kind of synergy may lead to ideas you haven’t considered yet and creative ways that your message can evolve.