Preparing for Sponsor Discovery Calls: From Research to Relationship
- 65-minute video training & transcript
- Questions to Ask Sponsors
- Building Relationship Strategies
- Collaboration Self-Assessment
- Collaborative Language
- Sponsor Tracker
- Sponsor Spotlight Checklist
- and more!
About This Online Course:
Sponsor discovery calls are where real collaborations begin. In this practical and inspiring session, you’ll learn how to prepare, structure, and guide a sponsor call that builds trust and momentum. You’ll discover how to use your research to ask meaningful questions, choose words that inspire confidence, and naturally move from exploration to collaboration.
Whether you’re new to sponsorship or ready to level up your approach, this session gives you tools, scripts, and strategies that help you connect with sponsors authentically and professionally. Gain clarity, confidence, and next-step know-how… and make every discovery call count.
Preparing for Sponsor Discovery Calls: From Research to Relationship
Learn how to turn a 30-minute sponsor discovery call into the start of a lasting, authentic collaboration with brands and partners.
About Your Trainer:
Charmaine Hammond
Charmaine Hammond, CSP, has been in the business of changing lives and raising dreams for more than 25 years through teaching the principles of collaboration, partnership, and sponsorship. As a Certified Speaking Professional and best-selling author, Charmaine shares her unmatched speaking, sponsorship, and entrepreneurial experiences with business owners, nonprofits, authors, and speakers looking to expand the funding and reach of their projects.
