Kindness Inspired Corporate Sponsorship Dollars
Stacy Lewis, pro golfer, recently won her first tournament since 2014. Prior to the tournament, she pledged that she would give her prize money to those affected by Hurricane Harvey in Houston, and true to her word she donated the winnings of $195,000.
Her generosity inspired a ripple effect, one that we often see in sponsorship. Her two biggest sponsors stepped up to the mound to support the hurricane relief efforts and victims. KPMG matched Stacy’s donation and Marathon Oil supported this by offering an additional million dollars. This was a great example of the power of collaboration mixed with sponsorship to support an important cause.
In our work of raising dreams through our own projects and for our clients, we have the pleasure of witnessing this same type of ripple effect that results from having the right partners and sponsors, at the right time, for the right project or cause.