If you answered “yes” to any of these questions, this article and checklist is for you!
One of the reasons a sponsor may say yes to providing in-kind or cash sponsorship (or combination of these) to your project, event, or big dream is that they see the value you are able to bring to their brand through your social media connections.
In other words, sponsors see the potential to have ROI – return on investment – from their sponsorship and relationship with you. (Remember, it is important not to assume what sponsors want and need. Instead, ask them!)
Sponsors may have a goal of being seen in front of a particular audience and social platforms can create the targeted platform and buzz they desire. When done effectively, sponsorship social media strategies draw positive and desirable attention to both your sponsor (and your dream project).
Thank you is one of the important steps in our Raise a Dream 7-step model (you can download the model, which is included in the free ebook on our home page).
Recognizing the support of your sponsors and their contribution and involvement in your big dream, project, event, etc. is not an obligation; it’s an opportunity when done the right way.
And saying “thank you” doesn't just happen after something is complete. You can recognize your sponsor in many ways, at many points of time throughout your project.
Below, you’ll find a valuable list of over 20 ideas for thanking sponsors that I shared on a recent Raise a Dream Facebook Live (you can watch here).
Technology makes it possible to create a presence wherever you are in the world. For sponsors and brands, this potential is very exciting.
Virtual meetings have the capacity to connect with both existing and new audiences through many platforms. The possibilities for collaborating online with partners is only limited by your imagination.
There are several platforms our Dream Team at Raise a Dream love. Start using these tools to reach out and make new sponsorship connections and make your next virtual meeting a success!
~ By Charmaine Hammond, CSP, MA, BA
As a speaker, I often get the opportunity to meet many amazing emcees who masterfully create powerful connections between the audience and the speaker they are about to hear.
I’ve seen exceptional emcees create meaningful energy for the room, who model how to show up (they set the expectations for the audience by showing how to “be” at the event), and who honour the event host.
Unfortunately, I meet just as many emcees who make the event about them.
The role of an emcee is an important one. The host is counting on you to do a number of things that will keep the event on track and ensure long lasting and successful event results. Their desire is to create a positive experience for the audience that will forge a bond of trust, inspire them to attend again, and generate good gossip or chatter about that event for a long time to come.
What does it take to turn your message into a movement? How can you get people around the world excited about your cause or project?
In what ways does social media play a role?
Social media plays a significant role in turning your message or cause into a movement. Social media allows you to reach people around the globe with whom you would never otherwise be able to connect. Through its reach, you equip yourself with champions and influencers able to share your message, cause, and movement with their national and international circles. This is really powerful stuff!